Broadening your coalition is still one of the most effective ways to prepare for the 2030 Census—but this year, take it a step further:

Start developing a localized 5-year roadmap to the 2030 Census.

Use the lessons learned from the 2020 Census and insights from the ACS to begin planning a long-term strategy for GOTC in your community. A roadmap can help:

  • Identify key community partners and their roles

  • Prioritize areas most at risk of undercount

  • Guide messaging, organizing, and funding needs

  • Establish a timeline for engagement, education, and mobilization

As you expand your coalition, engage new partners who can help shape and implement this plan—including funders, service providers, researchers, and grassroots leaders.

✅ Consider holding a planning session or retreat to kickstart the roadmap process
✅ Make sure your coalition reflects your full community—and stays active year-round
✅ Think of this as the foundation for your 2028–2030 GOTC campaign

It’s never too early to start building the strategy that will help your community count.

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More Roadmap Resources

Click here for a quick overview of Roadmap-related resources to get started at any time >

Including our Census Day 2023 Webinar for the States Count Action Network (S-CAN) on how to use the Roadmap to 2030 anytime now until the next decennial census is officially underway.